How would you get people on our Knight’s bus ?
Homework for the order Article 5- Knight 9262 renewal series Final S. HolleLesson 1: Market to the future, not the past.
Improve appeal to new and all members
Membership expansion and retention
Lesson 2: Invest for relaunch success.
Have Relevance , high impact visibility, and offer high value by relaunching core values
“ Positive media awareness
With full co-operation all councils, renewed knights fellowship all councils
Lesson 3: Leave no member customer behind.
New vitality -Have fun across all age groups with a continuity of worthy purposes and causes
Mentoring and pairing the older with the newer - a proven buddy system that works
“Giving people reason’s to join us. “
Having fun in happy fellowship
Lesson 4: Leverage product launches by involving partners.
Core and vanguard leadership
Combine council impacts
Stop divided and fragmented efforts
Strategic alliances –auxiliary membership
Expand reach- manpower and resources
Lesson 5: Seek out new life for old products by boldly updating your brands with a local community focus
-Local traction & worthy -Earn it rules will apply –no more by convention freebies
New funding to those that need it most, are worthy and paid directly.
Updating and relaunching our Brand
Other insights
HAVE Fun - we are listening and need your input please S.Holle
No comments:
Post a Comment